Beer Tubes ™ provide your bar sales an immediate boost.
How? Here are some major Factors:
- Wow factor – Place a Beer Tube ™ next to a pitcher and see what vessel your customer wants to use. When was the last time you had a customer order a pitcher because the table next to them had one …rare. Place one Beer Tube ™ on a table and watch everyone in your place look at them and want to have the fun they are having …
Fun = More Sales = $$$ = Buzz of EXCITEMENT they had at your establishment …
"People take their drinking very seriously. This is the kind of thing... if you are a beer drinker... that you are getting. If I owned a bar, this is something that you can do NEW math with. We have been drinking out of pitchers for like a thousand years... it's a talk piece. People like to watch the drinks go down... and people will drink more. YES! I think this is a big idea!" -Donny Deutsch "The Big Idea" on CNBC , aired 5/14/08
- Beer Tubes ™ = Profit - Using our Restaurant Quality dispensers you can change the packaging of your Mixed Drinks and Draft Beer. Beer Tubes ™ sell more draft beer … PERIOD. We have small, medium and large bars and restaurants reporting some amazing sales increases. Recently we had a Major Beer Brand do a local campaign in which we did some branded Beer Tubes ™ for them. In 2008 they sold 22 kegs of beer to the 32 accounts they were targeting …in 2009 with Beer Tubes ™ in the same accounts during the same 8 week period sold over 230 kegs to those accounts. At the end of the 3 month period they increased their Brand draft beer sales 142% strictly due to adding Beer Tubes ™ to their POS Marketing.
Sell 100 Ounces of Beer for $15.00 -- Cost to Fill $3.50 = $11.50 Profit Each Fill (fill in the cost/sell number for you … average customer pays for their Beer Tube in 9 fills or less …)
Name another item you can add to your Marketing Mix where it pays for itself in 4 weeks or less, Make More $$$ and Your Customers Rave About ? Welcome to the Beer Tube Phenomenon …
“In a slow economy, especially in the the on-premise channel, we are forced to fine out-of the box ways
to grow share. The Beer Tube has certainly provided our on-premise sales team a clear advantage against the competition. Every 12 times one of these beauties are filled it’s equal to one half barrel, and that's BIG! I have been in the beer business for over 20 years and not once have I seen a serving Vessel create so much excitement at retail. And on busy nights the 100-ounce Beer Tube takes a
significant amount of pressure off the bar staff. One of our largest accounts came to me last year to figure out how to get draft moving in his bar. We took him 15 football helmet Beer Tubes, and within a month his volume and profits were soaring! The Beer Tube has proven successful in our market, and
we look forward to winning the volume battle with this unique beer vessel.”
-Sean Britt, Vice-President, Brand Management,
Superior Beverage Group,
Columbus, OH
- Durable and Modular – We have customers whom have been using their Beer Tubes ™ at their establishments for over 3+ years. Now we know nothing will last forever, which is why the Beer Tube is modular. Any part can be replaced and works for any piece …every tube fits every base …every tap fits every tube …and so on. Your investment is protected.
"Running a sports grill in Las Vegas, Nevada, it is crucial to be innovative at all times. We are always
looking to foresee our guest needs and one up the competition. Offering a 100 oz. Beer Tube is a huge
contributing factor to “WOWING” our guests. Not only does it help to increase beer revenue and
profitability, but it helps to greatly increase our service levels. The Beer Tube allows the customer to
decide when it is time for another beer. They never have to wait for service, or worse yet, have the
server interrupt a crucial point in a game. Our dining experience has been raised to a new level. At Le
Burger Brasserie Sports Grille the beer glass is always full and ice cold! Raving reviews!"
-Joseph J. Opalewski, Manager, Le Burger Brasserie, Paris/Bally's
Hotel and Casino, Las Vegas, NV
- Have an idea? One of our major strengths (beyond the unique restaurant quality Beer Tubes) is the fact we are here for you. Simply shoot us an email or give us a call with your thought or idea and we will do everything in our power to make it happen …
Here are responses to some of the questions your bar/restaurant customers may ask about the Tubes:
"What is that?!" With Beer Tubes in the bar, you'll hear this a lot. Beer Tubes are the next
generation of the traditional pitcher, with the added benefit of a self-serve tap that allows consumers to
dispense their own beverage while at the table. The Beer Tube base is left on the table, and then the
wait staff brings the filled tube to the table and places it in the base. Any tube will fit any base, allowing
a refill to be ready and switched out at the table as soon as the tube is emptied.
Size Matters – for more profit. A Beer Tube easily holds up to 100 oz. (compared to 64 oz. with a
traditional plastic pitcher), with some additional room at the top. The optional stainless steel ice tube will
displace approximately 20 ounces when placed inside the tube and The Chill Stick cooling device will
displace approximately 8 ounces. Beer Tubes allow you to better serve groups, and increase the
amount of time (and money) they spend in your bar.
How does it work? You fill a Beer Tube straight from the tap, just like a draft beer or pitcher. Just
remove the lid and put the tube directly under the tap. It is important to tilt the tube at the appropriate
angle to avoid unnecessary foam. For other beverages besides beer, simply pour in the desired
amount.
How does it stay cold? Without a doubt this is our MOST frequently asked question. The Beer
Tube is made out of high-density 3mm poly carbonate material that naturally insulates the beverage. If
additional cooling is needed (i.e. if served outdoors and/or if the consumer is drinking the contents over
a long period of time), we offer additional cooling options. One is a stainless steel ice tube that can be
filled with crushed ice and inserted into the tube. The other is called The Chill Stick, which is a 6 inch
stainless steel tube filled with distilled water that is placed in the freezer, the dropped into the tube as
needed. Both options are designed to increase the cooling capacity of the tube.
Tube Maintenance. Cleaning Beer Tubes is as easy as cleaning the normal glassware in a
bar/restaurant. Simply fill the tube approximately 1/3 full with the normal cleaning solution used for
glassware, replace the lid, then shake the tube to coast the entire interior. Pour out the cleaning
solution (running some of the solution through the tap) and rinse with clean water. Repeat as needed.
It is also recommended that you clean the taps regularly using the same cleaning solution. The external
tube, as well as all version of the base, can be cleaned with a normal household spray cleaner and/or
soap and water.
We also offer a 36-inch cleaning brush that can be used to scrub the interior of the tube from top to
bottom. When cleaning the tube, be sure to allow for proper ventilation for drying. Not allowing for
proper ventilation may lengthen the drying time.
Tube modularity. Each Beer Tube design is three separate pieces (base, tube, and tap) so if
over time something needs to be replaced, or you want to buy extra pieces, you can do so without
having to purchase a complete unit. All of our taps are designed to fit all of our tubes, and all tubes
will fit all bases. The interchangeable parts allow for efficiency in serving, cleaning, and replacing
damaged pieces.
What about "Tube-napping?" Our products are very high quality and we recommend that you
secure a drivers license and/or credit card from your customers while the Beer Tube is in use to avoid
theft. Current customers indicate that this policy works well to protect their investment.
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